An impressive 44% of new customers heard about Zappos via word of mouth.īecause their phenomenal customer service speaks for itself. Not only are Zappos’ customers loyal, but they’re brand advocates and promoters, too. In fact, some 75% of Zappos’ purchases come from returning customers. They’ve built a brand full of loyal customers turned raving fans. And yet, Zappos is a household name – one that reached $1 billion in sales in less than 10 years. On the surface, Zappos appears to be an average ecommerce company with a presence that’s comparable to competitors.
It’s simply an ecommerce store boasting popular, brand-name items like Adidas running shoes and Calvin Klein bags. If you’ve ever shopped on, you know the site isn’t overly flashy.
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